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Marketing Management, 13th Canadian Edition: Kotler .pdf
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Marketing Management, 13th Canadian Edition: Kotler is a well-known textbook that covers the principles and practices of marketing. Authored by Philip Kotler, Kevin Lane Keller, Subramanian Sivaramakrishnan, and Peggy H. Cunningham, this edition is specifically tailored to the Canadian market, incorporating relevant examples and case studies. The textbook provides a comprehensive overview of marketing concepts, strategies, and tactics, making it a valuable resource for students and professionals in the field. By using Marketing Management, 13th Canadian Edition: Kotler, readers can gain a deeper understanding of marketing principles, learn practical skills for implementing marketing strategies, and stay updated with the latest trends and developments in the industry. This edition consists of 784 pages and the ISBN for Marketing Management, 13th Canadian Edition: Kotler is 9780134453848, making it easily accessible for purchase and reference. Overall, using this textbook can enhance one's knowledge and skills in marketing, leading to improved performance and success in the field.
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