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Global Marketing Plus 2014 MyMarketingLab with Pearson eText — Package, 8/E – Warren J. Keegan & Mark C. Green .pdf
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Global Marketing Plus 2014 MyMarketingLab with Pearson eText — Package, 8/E by Warren J. Keegan & Mark C. Green is a comprehensive textbook and online resource designed to help students learn about the complexities of global marketing. The package includes the textbook, access to MyMarketingLab, which is an interactive online learning platform, and an eText version of the book. The benefits of using this package include access to up-to-date information on global marketing strategies, interactive exercises and quizzes to reinforce learning, and the convenience of having an online version of the textbook. The book consists of 656 pages and provides a thorough understanding of global marketing concepts and practices. The ISBN for Global Marketing Plus 2014 MyMarketingLab with Pearson eText — Package, 8/E is 9780133766837.
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