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GLOBAL 4, 4th Edition, Mike Peng .pdf
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GLOBAL 4, 4th Edition, by Mike Peng is a comprehensive and up-to-date textbook on global business that covers a wide range of topics such as globalization, international business strategies, and the impact of culture on business. The book is widely used in universities and colleges around the world due to its practical approach to understanding the complexities of global business. With updated case studies, real-world examples, and engaging exercises, GLOBAL 4 provides students with a solid foundation in global business concepts and practices. The book is 672 pages long and is designed to be easily accessible for students at various levels of study. The ISBN for GLOBAL 4, 4th Edition, by Mike Peng is 978-1337407002. Overall, using this textbook has numerous benefits for students, including a better understanding of global business environments, improved critical thinking skills, and a broader perspective on international business practices.
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